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The REI Partner Podcast: Real Estate Investing For The Average Person

Jerred holds down a 9-5 during the week and spends his weekends buying properties in Austin, DFW and Houston.  When he's not buying houses then he spends his time helping others achieve their real estate goals.

You can connect with Jerred or Jerred Buys Dallas Houses

Mar 27, 2017

I've been using retargeting for the last year and have found great results but there are a couple of tricks that you'll need to follow.

Step 1 - I prefer over Adwords and Facebook pixels because its easier.  You have 1 platform to manage instead of 2.

Step 2 - Keep it simple.  Adroll helps you with this by managing both networks in a single UI. 

Step 3 - Free graphics.  That's right, Adroll will create all of your graphics for free.  Plus, they'll create new graphics every 90 days.

Step 4 - Use the Adroll team to optimize your campaigns on a 90 day basis.  You'll receive an email from them asking if you'd like them to assist.  Just reply to the email and they'll pimp it out.

Step 5 - Make sure you setup conversion tracking. 

Note: On a monthly basis you should get 30,000 - 50,000 impressions and convert 4-12 leads

Retargeting software that I use -

Contact me through my Facebook page - REI Partner Podcast


Take a look a couple of lead gen sites that I manage.  The Dallas "we buy houses" site has retargeting setup and the Austin site has been leveraging it for some time.

By the way I just launched a new lead gen site in the Atlanta area.  Take a look and let me know what you think Jerred Buys Atlanta Houses